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    'I don’t have enough content’

    Friday April 11, 2014

    ‘I don’t have enough content - It’s a common assertion that we hear from brands of all shapes and sizes. With that in mind, I wanted to share some guidance that I would recommend you consider not only when you’re struggling for content inspiration, but also to ensure that you are sourcing content from all the right places and tailoring it appropriately for your target audience.
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    How to hit home runs in social (rather than scoring own goals)

    Monday March 24, 2014

    Sports fans are among the most passionate brand advocates in the world, so it’s not surprising that, done well, social media can provide the perfect accompaniment to enhance and prolong fan engagement. But these fans have a hunger for content and usually have high expectations, so in a constantly evolving industry, it’s important to learn and adapt to new technology and platforms to bring fans even closer to their team.
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    Web Design Inspiration Vol.3

    Thursday March 13, 2014

    This gallery of inspirational web designs should help if you're suffering from a bit of creative block. Some great high quality work from talented designers from across the globe. Stay tuned for vol. 4!
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    Making a #Hash of it?

    Thursday March 6, 2014

    Hashtags are clearly currently overused and misunderstood by brands. Splattered onto what seems to be every advertising medium; hashtags are even changing the shape of well-known frozen foods.
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    Creating Engaging Content: Demystified

    Tuesday February 25, 2014

    In the pursuit of social media engagement, we often spend time dissecting what does and doesn't make good content for your audience. This is without a doubt the hardest part of creating engaging content! But once you've honed your skills in sourcing content which is relevant to your target audience, there's still one string to add to your bow- learning how to make it engaging.
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